Marketing (A.S.)
The associate degree in marketing provides students with a basic knowledge of the various aspects of the marketing discipline and augments it with additional knowledge in other business and liberal arts areas.
This program is designed for students seeking entry-level positions in the marketing field. Courses required in the associate program also meet the requirements of the bachelor's degree program in marketing, should students wish to pursue a bachelor of science degree later.
| Marketing Major Courses | ||||||
| ACC | 201 | Financial Accounting (course description) | ||||
| ACC | 202 | Managerial Accounting (course description) | ||||
| ECO | 201 | Microeconomics (course description) | ||||
| ECO | 202 | Macroeconomics (course description) | ||||
| ENG | 101 | Fundamentals of Writing (course description) | ||||
| ENG | 120 | College Composition I (course description) | ||||
| ENG | 121 | College Composition II (course description) | ||||
| COM | 212 | Public Speaking (course description) | ||||
| IT | 100 | Introduction to Information Technology (course description) | ||||
| MAT | 050 | Fundamentals of Algebra (course description) | ||||
| MAT | 120 | Finite Mathematics (course description) | ||||
| MAT | 220 | Statistics (course description) | ||||
| MKT | 113 | Intro to Marketing (course description) | ||||
| MKT | 222 | Principles of Retailing (course description) | ||||
| MKT/ADV | 329 | Principles of Advertising (course description) | ||||
| MKT | 337 | Marketing Research (course description) | ||||
| MKT | 345 | Consumer Behavior (course description) | ||||
| Select one: | ||||||
| MKT | 320 | Sales Management (course description) | ||||
| MKT | 335 | Professional Selling (course description) | ||||
| Select one: | ||||||
| PSY | 108 | Introduction to Psychology (course description) | ||||
| SOC | 112 | Introduction to Sociology (course description) | ||||
| SNHU | 101 | First Year Seminar: Foundations in Critical Thinking (course description) | ||||
| Free Electives | ||||||
Southern New Hampshire University programs are accredited by:
- Accreditation Commission for Programs in Hospitality Administration
- American Culinary Federation Educational Institute
- Association of Collegiate Business Schools and Programs
- European Council for Business Education
- New England Association of Schools and Colleges
- New Hampshire Postsecondary Education Commission
- New Hampshire State Department of Education for Teacher Certification
- North American Society for Sport Management