Marketing Related Links

Academic Course Descriptions

Degree Abbreviations Key:

Associate of Arts (A.A)

Associate of Science (A.S)

Bachelor of Arts (B.A)

Bachelor of Applied Science (B.A.S)

Bachelor of Business Administration (B.B.A)

Bachelor of Science (B.S.)

Contact Marketing Department

Dr. Patricia Spirou
Chair of Marketing Department
Coordinator Advertising Program
p.spirou@snhu.edu

Home / Academics / Continuing Education / SNHU Manchester / Programs Offered: Manchester (Evenings & Weekends) / Marketing Minor

Marketing Minor

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The Marketing minor is comprised of six courses in marketing that give students a basic knowledge of the field. Students may declare a minor in marketing by successfully completing the following courses, with at least four taken at Southern New Hampshire University:

Marketing Minor Prerequisites
MAT 220 Statistics* (for MKT 337)

Select one of the following two:
PSY 108 Introduction to Psychology*
SOC 112 Introduction to Sociology* (for MKT 345)

Marketing Minor Required Courses
MKT 113 Introduction to Marketing
MKT 222 Principles of Retailing
MKT 329 Principles of Advertising
MKT 337 Marketing Research
MKT 345 Consumer Behavior

Select one of the following two:
MKT 320 Sales Management
MKT 335 Professional Selling
* from B.A./B.S. core

Southern New Hampshire University programs are accredited by:

Accreditation Commission for Programs in Hospitality Administration
American Culinary Federation Educational Institute
Association of Collegiate Business Schools and Programs
European Council for Business Education
New England Association of Schools and Colleges
New Hampshire Postsecondary Education Commission
New Hampshire State Department of Education for Teacher Certification
North American Society for Sport Management