Learn and Earn Innovative Marketing Skills
SNHU’s Marketing Certificate graduate program focuses on several key marketing components and how each is integrated into an overall business plan. From how to implement strategies for marketing online to how to use analytics to strengthen the customer relationship, you will explore best practices used by companies today to successfully market their products and services so you acquire skills you can apply in a real world setting. And the graduate marketing certificate offers you the flexibility to choose between a list of courses that best meet your interests, including Relationship Selling Strategies and Brand Management.
Graduate Certificate in Marketing Offers Endless Opportunities
Earning your Graduate Certificate in Marketing online or on campus at Southern New Hampshire University will help you compete for highly coveted marketing positions by providing you with a keen understanding of the tools, technology and tactics needed to successfully market goods and services – in both the for-profit and nonprofit sectors. The U.S. Bureau of Labor Statistics (BLS) projects that overall employment of advertising, marketing, promotions, public relations, and sales managers will increase by 13 percent between 2008-2018. And overall employment of market and survey researchers is projected to grow 28 percent in that time period, much faster than the average.
Opportunities for those with marketing knowledge continue to increase as more businesses and organizations realize that well-executed marketing is critical for reaching their goals.
Southern New Hampshire University’s graduate certificate in marketing can be tailored to fit your needs and interests.
The flexibility of this program makes it ideal for those who wish to focus on one area of marketing and those who need to learn about several aspects of the field.
Courses are three credits unless otherwise indicated.
Courses required for the certificate-only option:
MKT 500 Market Strategies
Select four of the following:
MKT 610 Promotions Management
MKT 615 Relationship Selling Strategies
MKT 620 Consumer Behavior
MKT 630 Marketing Research
MKT 668 Services Marketing
MKT 675 Ethical and Legal Issues in Marketing
MKT 678 Brand Management
University Accreditation
SNHU is a fully accredited university. Access our list of accreditations. More...