Online Style/Branding Guidelines

Need a web page to match the SNHU site? Use the following:

Use our live CSS Style sheet; http://www.snhu.edu/styles.css. This should eliminate the need for any color, font or size information. If you don't link to the live sheet, you will need to manually update your styles each time we make a change.
Dynamically pull in our header and footer (these change, but are always consistent across the site)
Navigation on a standard page is always in the upper right corner and is gray (see CSS) Don't recreate our existing navigation, pull it into the page. If you recreate it, it will soon fall out of synch with the live site.
Contact information is always in the lower right corner with an orange header and outline (see CSS). Every page should have contact information.

Need to brand a document?

All assets on our site need to be branded. See SNHU Branding Guidelines (PDF 894 kb) for more information.

Need to Format an image?

Make sure it is in focus and good quality
Make sure that we have a legal right to display it on our site (photographer and subject permissions)
Decide where you think it should be used (Each image area has different sizing requirement)
The easiest thing to do is to send the raw image to Marketing for formatting, but if you must format it yourself, lean toward .jpg format, no more than 72 dpi, and size for the appropriate use

Image Sizing (Width x Height in pixels)

Other considerations

Do not use any SNHU Logo without explicit approval from Marketing
Do not manipulate any SNHU Logo (resizing, colors, boxing, scanning, copy and paste etc.)
Any online use of the SNHU logo should link back to http://www.snhu.edu/
Do not publish URL's in print pieces without approval from Web Services. URL's are subject to change and are not guaranteed to work for the life of your print piece.
Never insert a numbered URL in any electronic communication (e-mail etc.) You should always put the URL behind text so that Marketing & Communications becomes Marketing & Communications.
Don't say "Click here", it's like writing "read this" at the top of a letter.
Your text links should always reflect the headline of the page you are linking to. Don't link "Find out more" when linking to financial aid. Link "Find out more about Financial Aid." It is clearer for the person following the link to make sure they get where they were supposed to go.