Sport Management (B.S.)
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Get serious about the business of sport with Southern New Hampshire University’s program in sport management.
Sport is the sixth leading industry in the United States, with an annual revenue of about $252 billion.
The growth of sports as a major industry has increased the need and opportunity for well-trained professional managers. A well rounded business education with a focus on sport management skills is essential in this rapidly growing field.
Students couple nine specialized courses in sport management with a strong mix of business and liberal arts courses. A variety of cooperative education opportunities in the sport, fitness and recreational industries are available. Field trips to meet managers of professional sports teams and tour stadiums and arenas, plus guest speakers from sport businesses, will enhance classroom lessons.
Sport management majors can expect to find careers in professional sports, sports and fitness clubs, golf clubs, ski areas, education, the media, athlete representation and nonprofit recreation for such organizations as the YMCA, Boys and Girls Clubs and community programs. The majority of sport management jobs are found in the marketing, sales and administration fields. Opportunities are available across the United States.
Our graduates have found employment with numerous sport organizations, including the Boston Celtics, Columbia Sports Wear, Manchester Monarchs, Detroit Tigers, University of Texas, New Hampshire Fisher Cats, Colonial Athletic Association, YMCA, Under Armour and Boston University to name a few.
The university also offers a master’s degree program in sport management and graduate certificate programs in the discipline that can be paired with our Global M.B.A.
SPT 111 Introduction to Sport Management
SPT 201 Governance and Management of Sport Organization
SPT 208 Sport Marketing
SPT 307 Sport Law
SPT 333 Sport, Society, and Ethics
SPT 401 Sport Facilities Management
SPT 402 Sport Revenue
SPT 461 Seminar in Sport Management
SPT 491 Sport Management Cooperative Education
Choose One:
SPT 310 Sport Sponsorship
SPT 319 Sport Sales and Promotions
SPT 320 Media and Public Relations
SPT 321 Fitness Management
SPT 323 Golf Club Management
SPT 340 Practicum in Sport Management
SPT 364 Private Club Management
SPT 375 The Economics of Professional Sports in the U.S.
SPT 415 Event Management and Marketing
SPT 425 Sport Licensing and Strategic Alliances
SPT 430 Front Office Management
SNHU 101 First Year Seminar: Foundations in Critical Thinking
Free Electives
Southern New Hampshire University programs are accredited by:
- Accreditation Commission for Programs in Hospitality Administration
- American Culinary Federation Educational Institute
- Association of Collegiate Business Schools and Programs
- European Council for Business Education
- New England Association of Schools and Colleges
- New Hampshire Postsecondary Education Commission
- New Hampshire State Department of Education for Teacher Certification
- North American Society for Sport Management