Marketing MBA Program - Boost Your
The Marketing MBA program at SNHU’s School of Business is designed to advance your career in agency or corporate marketing, advertising, and sales positions. After completing your Marketing MBA program, you could pursue a career in:
- marketing management
- advertising and promotions
- public relations
- brand management
- product management
- sales management
Job Prospects for Marketing MBA
Employment of advertising, marketing, promotions, public relations, and sales managers is expected to increase by 12 percent through 2020, according to the U.S. Bureau of Labor Statistics. Faced with a truly global marketplace, companies continually seek new ways to make their products and services stand out in a crowded market and connect with consumers. With the recent growth in social media use to promote companies and their products and services, employees with expertise in the latest marketing trends will be especially valued.
Marketing MBA Program - Maximize Your Earnings
Graduating from the Marketing MBA program at SNHU can help boost your income in the marketing field. The U.S. Bureau of Labor Statistics determined that median annual wages in May 2008 in corporate settings were $80,220 for advertising and promotions managers, $108,580 for marketing managers, $97,260 for sales managers and $89,430 for public relations managers. Median annual wages of advertising and promotions managers in the advertising, public relations, and related services industry were $105,960.
Marketing MBA Program Enhances Marketing-Related Skills
An MBA in Marketing can help opens doors in a competitive job market by helping you develop valued skills and expertise. In addition to furthering your business management skills through your core MBA courses, your Marketing MBA program will further your understanding of:
- managing promotional campaigns using research, specific media, and targeted copy and design
- consumer behavior and effective marketing strategies
- analytical approaches to selling in relation to customer satisfaction
- effective strategies for creating, building, and managing brands
- using communications to connect with target markets to spur them to action
Career Resources for Your Marketing MBA
Access helpful resources on careers in marketing and learn about opportunities for students in online marketing education programs.
SNHU Career Development Center - Careers in Marketing
Learn about the variety of careers in marketing open to you with a Marketing MBA from SNHU.
U.S. Department of Labor Occupational Outlook Handbook - Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Access the latest information on careers in marketing and how you can utilize online marketing education to further your career opportunities.
ADGroup is a college chapter of the American Advertising Federation (AAF), a nationally affiliated link to provide valuable industry experience outside the classroom to students with a common interest. The purpose of ADGroup is to develop, heighten, and exercise the student’s talent while building and demonstrating leadership skills.
Delta Mu Delta
Delta Mu Delta is the international honor society for business programs. SNHU represents the Gamma Nu chapter of Delta Mu Delta. Its purpose is to promote and recognize higher scholarship in training for business and to reward scholastic achievement in business subjects such as marketing.
DECA/Delta Epsilon Chi
DECA is an international association of high school and college students studying marketing, management and entrepreneurship in business, finance, hospitality and marketing sales and service.
American Marketing Association
AMA is the largest marketing association in North America, with members connected to a network of experienced marketers over 30,000 strong, which includes leading marketing academics, researchers and practitioners from every industry.
Business Marketing Association
The BMA is a leading trade organization for business-to-business marketing and communications professionals.
Public Relations Society of America
PRSA is the world’s largest organization of public relations professionals.
International Association of Business Communicators
IABC provides a professional network of about 15,000 business communication professionals in over 80 countries. Members hold positions in a variety of fields, including marketing communication.
Direct Marketing Association
DMA is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques.
Promotion Marketing Association
The PMA is the national non-profit trade association dedicated to the industry of marketing disciplines that motivate behavior, activate response and build brands.
New Hampshire Creative Club
The New Hampshire Creative Club serves as a creative forum for networking and professional development through its monthly meetings, panel discussions, presentations and workshops on timely topics relevant to professionals in the advertising and visual communications fields.
SNHU is a fully accredited university. Access our list of accreditations. More...