MS in Marketing - Careers

Faculty; On Campus
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Patricia Spirou '89

Build Your Brand

Because of the diversity of marketing courses available, Southern New Hampshire University's Marketing master's degree online program prepares you to start or advance in a variety of careers, including marketing, communications, public relations, advertising and much more.

The U.S. Bureau of Labor Statistics predicts that marketing industry career opportunities are expected to grow by 13.6 percent through 2016, which bodes well for graduates of our Marketing master's degree program. Marketing, sales, advertising and promotion management positions are expected to increase by 14 through 2020.

With our history of graduating successful MS in Marketing students, SNHU has a strong network of alumni working for a variety of companies around the country. Our students and graduates have worked for:

  • McCann Erickson
  • Proctor & Gamble
  • bGG Advertising
  • Reebok
  • Griffin, York & Krause
  • Lindt
  • Fidelity Investments
  • Vector Marketing
  • Anderson Consulting

Learning Outcomes

Earning your Marketing master's degree online or on campus at SNHU and develop skills for a variety of careers, including:

  • Written and oral communications: Understand how to use language to persuade and spark action, and create and deliver presentations that resonate with an audience.
  • Critical and creative thinking: Understand how to define, grow and connect a brand to specific audiences, and build effective, multichannel campaigns.
  • Research: Capture and analyze data from various marketing channels and use it to shape and adapt messaging to engage audiences.
  • Consensus Building: Learn how to build a case for your ideas and collaborate as part of a diverse team to achieve common marketing goals.

Career Resources

Careers in Marketing Opportunities

SNHU's Career Development Center - Marketing Career Options
Learn about the range of career options you will earn through your MS in Marketing  degree from Southern New Hampshire University (SNHU).

Professional Associations

American Marketing Association
The largest marketing association in North America with members connected to a network of experienced marketers over 30,000 strong, which includes leading marketing academics, researchers and practitioners from every industry.

Business Marketing Association
Founded in 1922, the Business Marketing Association is a leading trade organization for business-to-business marketing and communications professionals.
Public Relations Society of America
The world’s largest organization of public relations professionals.

International Association of Business Communicators
Provides a professional network of about 15,000 business communication professionals in over 80 countries. Members hold positions in a variety of fields, including marketing communication.

Student Organizations

College chapter of the American Advertising Federation (AAF), a nationally affiliated link to provide valuable industry experience outside the classroom to students with a common interest. The purpose of ADGroup is to develop, heighten, and exercise the student’s talent while building and demonstrating leadership skills.

Delta Mu Delta
Accredited by the Association for Collegiate Business Schools and Programs, Delta Mu Delta is the international honor society for business programs. SNHU represents the Gamma Nu chapter of Delta Mu Delta. Its purpose is to promote and recognize higher scholarship in training for business and to reward scholastic achievement in business subjects such as marketing.

DECA/Delta Epsilon Chi
An international association of high school and college students studying marketing, management and entrepreneurship in business, finance, hospitality and marketing sales and service.

Contact Us

Phone: 888.387.0861