Marketing: Associate in Science

Marketing Associate's Online Degree from SNHU

Is the Online Marketing Degree Program right
for you?

If you are creative and like to solve problems, an online marketing degree from SNHU can help you develop critical thinking skills that tap into your talents and help you meet marketing challenges head on. The Associate Degree in Marketing online can help you earn marketing skills and give you the credentials you need to enter the marketing field. This marketing education will teach you the fundamentals of identifying markets and meeting their demands and expectations.

Contact us to learn about the SNHU difference.

Why the Associate Degree in Marketing
Online at SNHU?

As a private, affordable nonprofit accredited university, SNHU focuses on ensuring you have the necessary skills to succeed. Whether you enroll in the marketing degree online or at any of our five regional campuses, you will benefit from an SNHU education:

  • Quality education at one of the most affordable tuition rates available
  • Choose how you want to learn: online, campus-based or a combination
  • Professors and instructors who are actively involved with their students success
  • High-quality instruction from marketing faculty skilled in applying marketing principles to business issues
  • Students in our marketing online degree programs have 24/7/365 access to class - attend when it is most convenient for you

Online Marketing Degree Learning Outcomes

As a student taking the Associate in Marketing online degree or in a blended online and face-to-face format at one of our convenient New England-based campus locations, you will have the opportunity to develop employer-desired skills in such areas as:

  • Consumer Behavior
  • Market Research
  • International Marketing

Marketing Employment Opportunities

Graduates in SNHU’s online marketing degree program learn the skills to qualify for a variety of entry-level marketing careers. An Associate degree can make a big difference in your life. The U.S. Department of Labor reports than individuals with Associate degrees earn over 20 percent more than those with just a high school education.

Visit our Career Development Center online to learn more about career opportunities in Marketing.

Transfer of Credit

If you are a student who wants to transfer to SNHU or if you simply want to finish what you’ve started, we try to make transferring as easy as possible. We will accept up to 30 transferred academic credits toward an Associate Degree and we automatically complete an official credit evaluation as part of the application review process.

Marketing Curriculum

Students taking SNHU's AS in Marketing online degree program or through in a blended format on online and face-to-face instruction at one of our area campuses, benefit from a marketing curriculum that ensures you leave SNHU with the most sought-after skills in the marketplace.

Major Courses

ACC-201: Financial Accounting
Financial Accounting establishes the rules and regulations for preparing accounting information used by internal and external sources to evaluate the financial health of an organization. This course will develop the student's ability to interpret financial accounting information, to communicate this information and to understand the accounting system that produces this information.
ACC-202: Managerial Accounting
Managerial Accounting will explore the financial impact of alternative business decisions and the financial benefits of new business practices. After completing this course, the student will understand how accounting and other productivity information can be used to assess the past and improve the future performance of a business by giving managers essential information they need to make more informed decisions.
Prerequisites:
ACC-101 or ACC-210 or ACC-201
ECO-201: Microeconomics
This course examines the role of economic systems in allocating scarce resources to satisfy the needs and wants of individual members of a society. After a brief exposure to alternative economic systems, the focus becomes the nature and performance of American capitalism. Primary emphasis is placed upon the development of models that explain the behavior of consumers, producers and resource suppliers in various market structures.
Prerequisites:
MAT-130, 140, 210, 240 or MAT-106 & MAT-206
ECO-202: Macroeconomics
This course explores the manner in which the overall levels of output, income, employment and prices are determined in a capitalist economy. The focus is on the forces that act to shape these factors and determine their fluctuations. The role of government fiscal and monetary policy in influencing the level of economic activity is also a major area of study. The impact of international transactions on the domestic economy also is discussed.
Prerequisites:
MAT-130, 140, 210, 240 or MAT-106 & MAT-206
ENG-120: College Composition I
ENG 120 is a college-level writing course that introduces students to various forms of academic discourse. Students are required to prepare essays in a variety of rhetorical modes, including exposition, description and argumentation. In addition to out-of-class writing assignments, students will be required to compose in-class essays in response to readings and other prompts. ENG 120 introduces students to process-writing techniques, library research and MLA documentation procedures. The primary focus of ENG 120 is to help students acquire the writing skills they need to succeed in an academic environment. Enrollment is kept intentionally small, typically 15 students per section, to assure maximum benefit.
ENG-200: Sophomore Seminar
This is a theme-based seminar that builds on the skills learned in SNHU-101 and ENG-120, focusing on information literacy (the ability to locate and evaluate information) as well as written and oral communication skills. The theme of the course will vary according to the instructor, but in all sections, students will conduct extensive research on the topic and communicate their knowledge in a variety of oral presentations and writing assignments that will culminate in a research paper. To be taken during the student's sophomore year.
Prerequisites:
ENG-120 or ENG-120H and sophomore standing or honors
MAT-240: Applied Statistics
This is a fundamental course in the application of statistics. In this course, students will learn to apply statistical techniques to a variety of applications in business and the social sciences. Students will learn how to solve statistical problems by hand and through the use of computer software. Topics include probability distribution functions, sampling distributions, estimation, hypothesis testing and linear regression.
MKT-113: Introduction to Marketing
This course examines the organization's functions for creating, communicating, and delivering value to customers. These functions, designed to meet customers' needs and organizational goals, include marketing research, environmental monitoring, target market selection, product selection, promotion, distribution and pricing.
MKT-345: Consumer Behavior
This course explores the behavior that consumers display in searching, purchasing, using, evaluating and disposing of products. Offered every semester.
Prerequisites:
MKT-113 and PSY-108 or SOC-112

MKT ELE - Choose five (5) courses with MKT prefix

Select One of the Following:

General Education Core - Social and Behavioral Sciences (ESBS)

Select One of the Following:

General Education Core - Humanities and Fine Arts elective (EFAH)

Select One of the Following:

General Education Core - Science, Technology, and Mathematics (ESTM)

Free Elective Credits: 9

Total Credits: 60

SNHU's online degree programs meet the needs of today's students while ensuring educational quality and real-world applicability. Contact us to learn more about the SNHU difference.

Contact Us
 
Admission

Phone: 888.327.SNHU
Email: enroll@snhu.edu