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Sport, Marketing, and Hospitality Faculty

Bill Lightfoot

Dr. Bill Lightfoot Ph.D.

Dean (School of Business)

Dr. Bill Lightfoot brings to the table over 15 years of global senior leadership experience, including seven years overseas in multicultural organizations. He most recently served as Managing Director of Village Inc. Africa, where he developed a new business model for driving economic development in rural communities. He has also served as Dean of Brenau University’s College of Business and Mass Communication and as Associate Dean of Graduate Programs, Institutional Advancement, and Strategic Planning at the International University of Monaco.

Dr. Lightfoot earned his B.S. in Electrical Engineering from Bucknell University before moving on to earn his MBA in General Management from the University of North Carolina. He also earned his Ph.D. in Organization and Management from Capella University and possesses a CCMP (Certified Change Management Professional) Certificate from the Association of Chance Management Professionals.

Tara Konya

Dr. Tara Konya

Associate Dean

Dr. Tara Konya brings years of marketing and retail experience to Southern New Hampshire University. She started at the School of Business as an adjunct marketing instructor in 2014, later becoming an assistant marketing professor and associate dean of academic operations. Prior to joining the School of Business, Dr. Konya taught at the Art Institute of Raleigh Durham and the University of North Carolina at Greensboro.

She received her PhD in Consumer, Apparel and Retail Studies from UNC Greensboro. Previously, she earned her MA in Education at Monmouth University, a master’s certificate in merchandising at North Dakota State University and her BS in Exercise and Sports Science from UNC Greensboro.

Mark Hecox

Dr. Mark Hecox

Professor (Sport Management) | Co-Chair (Sport, Marketing, and Hospitality)

Dr. Hecox teaches a range of courses in the Graduate Business School and Undergraduate Day and Online programs including; Sport Marketing, Sport Licensing & Strategic Alliances, Global Sport Business, Internationalization of Sport Business, Sport Management and Sport Seminar. His area of research interest focuses on global product development and strategic alliances. He has published several case studies on Internationalization, experiential learning and serves as on the Editorial Board of Case Studies in Sport Management (CSSM).

Dr. Hecox is formerly the Director of Business Development Equipment & Licensing at Reebok International Ltd/ The Adidas Group. He has over 16 years of full-time corporate experience in the sport industry with extensive global travel. While at Reebok full-time, he was responsible for the global fitness equipment, bike and Reebok Sports Club businesses. Dr. Hecox presently consults for various companies in the sporting goods industry and new business startups.

Mark enjoys competing in running and triathlon events. He has completed the Ironman Triathlon World Championships in Hawaii 4 times and has won 4 US age-group National Championships for Half-Ironman Triathlon, Draft Legal Triathlon and Duathlon. Mark won a Bronze Medal at the ITU Age-group World Duathlon Championships. He is an avid golfer and a black belt in Taekwondo. He is presently a member of Team USA for the World Triathlon Age Group Championships and World Duathlon AG Championships.

Andrew Lynch

Dr. Andrew Lynch

Professor (Marketing) | Co-Chair (Sport, Marketing, and Hospitality)

Dr. Andy Lynch brings 20 year of higher education teaching and administrative experience, including multiple years in the Middle East at the American University of Sharjah. He currently serves as the Co-Chair of the Sport, Marketing and Hospitality Department and teaches a variety of marketing undergraduate and graduate courses. He most recently completed a 5-year appointment as the Associate Dean for Quality and Innovation in the School of Business of Southern New Hampshire University. During this appointment, he led efforts to pilot the newly created Integrated Business Core, Degree in Three programs, supervised school-wide assessment efforts, and worked with businesses to provide learners in-class project-based learning opportunities. Prior to his role as Associate Dean, Dr. Lynch served as the Chair of the Marketing Department, beginning his teaching career at SNHU in 2007. Dr. Lynch, served multiple roles in the sport marketing, advertising, and broadcast industries prior to his career in higher education.

Dr. Lynch earned his Bachelor of Science in Mass Communication/Public Relations and Master of Science in Public Administration from Southeast Missouri State University. As a student worker during this period, Lynch was active in various marketing, development and compliance roles. He earned his Doctor of Philosophy in Mass Communication and Media Arts from Southern Illinois University-Carbondale. Integrated marketing communication was the focus of his dissertation, exploring marketing communication that impact the prospective undergraduate student college choice process. Lynch recently earned a Master of Science in Instructional Design and Technology from Southern New Hampshire University. Current research interests include higher education marketing, curriculum design, and COVID19 marketing and consumer behavior.


Micheline Anstey

Associate Professor (Marketing)

Micheline Anstey has 35 years of combined professional and teaching experience in the field of marketing and sales. She has been a faculty member since 2005. Professor Anstey has been the Director for the SNHU Center for Professional Selling since 2015, and an advisor to the Professional Sales Association, a student-run club on campus, since 2014. Also, in 2014, she received her University Sales Faculty Certification from the Sales Education Foundation (SEF).

Micheline’s awards include the 2015 Excellence in Full-Time Faculty Academic Advising Award, the 2012 Penmen Faculty Staff Appreciation Award (FSA) and the 2005 Community Faculty Member Excellence in Teaching Award. She was also nominated for the Excellence in Full-Time Faculty Teaching Excellence Award in 2009 and multiple times between 2012 and 2020.

Additionally, since 2014, Micheline has been leading her team of sales students to local, regional, national and international sales competitions where they have continuously excelled. In February 2018, one of her competitors came in 1st in the Spanish category at the Florida International University Global Sales and  Competition (GBSC). In November 2019, her students tied for 4th place in that sales competition. In April 2020, her students were finalists in Florida State University Sales Management Simulation (SMS) Competition.

Micheline received her Bachelor of Arts from Saint Anselm College in 1981 and her Master of Business Administration from New Hampshire College in 1991. 

Micheline is a member of the following associations:

  • National Association of Sales Professionals (NASP) (June 2020 – present)
  • American Association of Inside Sales Professionals (AA-ISP) (June 2018 – present)
  • American Marketing Association (AMA) (Boston Chapter) (2014 - present)
  • Sales & Marketing Executives International (SMEI) (2014 - present)
  • Sales Education Foundation (SEF) Top Sales Education Member (2015-present)
Doug Blais

Dr. Doug Blais

Professor (Sport Management), Director Graduate Programs (Business)

Doug joined SNHU in 1996 and is a professor of Sport Management. Dr. Blais received SNHU's Excellence in Teaching Award in 2003 and 2010.

Blais has worked with some of the best sports teams and companies in the world. He has advised the Boston Celtics on their ticketing policies, traveled with NBC to help produce the Olympics and consulted with many sports teams and entertainment venues in New England and beyond.

Blais received his Bachelor of Science from New Hampshire College in 1998, his Master in Business Administration from Southern New Hampshire University in 1990, and his Doctor of Philosophy in Sport Management from the University of Connecticut in 2000.

In 2011, Blais traveled to Nicaragua with Soccer Without Borders where he assisted in providing programming to young girls that are traditionally excluded from sports-based and extracurricular activities.  Blais continue to consult for the organization.

Blais' publications include ''Still on their honeymoon: a five-year case study of an American Hockey League team and the reasons for their continued success.'' International Journal of Sport Management and Marketing, Vol. 5, Nos. 1/2, 2009 and his presentations include Sport Marketing Association, ''Case Study in Implementation of a Sales-Practicum Class, SMA, New Orleans, LA (November 2010).

Blais was awarded the Faculty Athletic Representative Fellowship from the National Collegiate Athletic Association in 2006 and in 2012 attended the NCAA Advanced  Leadership Institute. Blais was inducted into SNHU's Alumni Hall of Fame in 2003.

Kostas Karadakis

Dr. Kostas Karadakis

Associate Professor (Sport Management)

An associate professor of Sport Management, Dr. Kostas Karadakis joined SNHU in 2012. His research interests include sport event impacts and their influence on quality of life, sport tourism, legacy management and community development through sport. Karadakis has also been involved in a number of international research projects dealing with the Olympic Games and the FIFA World Cup. Karadakis has also been involved in developing and teaching courses in our esport minor.

Karadakis earned a Bachelor of Social Sciences from the University of Ottawa, a Master in Business Studies at Liverpool John Moores University and a Doctor of Philosophy in Sport Management at the University of Florida.

Kimberly Monk

Dr. Kimberly Monk

Professor (Hospitality)

Dr. Kimberly Monk received her Bachelor of Science in Hospitality Management from Florida International University, School of Hospitality in 1985; her Master in Business Administration from SNHU in 1998 and her Doctor of Education in Curriculum and Instruction from the University of Sarasota/Argosy, School of Education in 2004.

She is a member of the International Council on Hotel, Restaurant and Tourism Education, the International Ecotourism Society, International Society of Travel and Tourism Educators and the World Affairs Council of New Hampshire.

Publications include Monk, K., Capra, M., Bourdeau, J. (2006). "Classroom to Community: Service Learning in Hospitality and Tourism." Recreation Research Symposium.

Fulbright Scholar Experience - Teaching and research at the Maldives National University, Maldives, January- June, 2018.

Monk's awards include Teaching Excellence, Department of Hospitality and Tourism Management in 2007 and Who's Who Among America's Educators in 2004 and 2005.

She is a member of SNHU's University Curriculum Committee, Curriculum Development Student Award and Recognition Institutional Research Review Board and Committee Chair, University Promotion Committee.

Karina Pasternak

Karina Pasternak

Assistant Professor (Hospitality)

Karina Pasternak joined Southern New Hampshire University in 2011, as a baking and pastry instructor. Chef Pasternak developed new courses in cake decorating and artisan bread baking, she also assisted in developing  new culinary and baking arts program as well as  a baking minor. 

Pasternak earned her Associate of Applied Science in Culinary Arts with a concentration in Baking and Pastry from Southern New Hampshire University, followed by a Bachelor of Applied Science in Hospitality Administration. After gaining tremendous experience working in restaurants and small businesses, she continued her education to focus on marketing and earned a Master of Science degree in Marketing.

In addition to culinary and baking courses, she teaches marketing and business management courses. She is a member of the Bread Bakers Guild of America and Women Chefs and Restauranteurs. At SNHU, Pasternak serves as a member of the Faculty Senate and is advisor for the student-run Cup of Love Café. She was a finalist for the Excellence in Teaching Award in 2014 and 2017. Chef Pasternak is responsible for implementing the composting program at SNHU's Hospitality Building which has reduced the quantity of landfill waste by 66 percent.

Stefan Ryll

Dr. Stefan Ryll

Full Professor (Hospitality)

Dr. Stefan Ryll is a professor of business and culinary arts. He joined SNHU in 2008. Prior to SNHU Ryll was a corporate executive chef for Marriott International and Hilton Hotels.

Dr. Ryll holds a Doctor of Education in Educational Leadership from Southern New Hampshire University, as well as a M.S. in Organizational Leadership from SNHU. Ryll also completed his Bachelor in Hospitality Management at Southern New Hampshire University.

Dr. Ryll has numerous publications and presentations including most recently Ryll, S. (2019). What does a culinary school look like in the digital age? National Culinary Review – Journal of the American Culinary Federation.

Dr. Ryll is a member of the International Council on Hotel, Restaurant and Tourism Education and the American Culinary Federation. In 2013, he was inducted into the American Academy of Chefs – Honor Society of the American Culinary Federation.

Dr. Ryll oversees the culinary arts and nutrition minor. His other SNHU involvements include being a member of the curriculum committee, scholarship committee, and university honors advisory board.

Dr. Ryll’s awards include Winner of the President’s Merit Reward and Finalist National Chef Educator Award. He was also nominated for the Full-Time Faculty Teaching Excellence Award in 2014, 2015 and 2018.

Leila Samii

Dr. Leila Samii

Associate Professor (Marketing)

An Associate Professor of Marketing, Dr. Leila Samii completed her Bachelor of Science Degree in Psychology at Southern New Hampshire University. She then completed course work in Forensic Psychology at John Jay College a City University of New York college. From there, she returned to SNHU, where she received her Master of Science (MS) in International Business and completed her Ph.D. in International Business with a concentration in Marketing.  Dr. Samii’s dissertation focused on, "The Disruption of Social Media: Branding in a Cultural Context." The dissertation was a mixed model that examined social media, cross cultural factors, and brand image to define theoretical concepts. 

Dr. Samii has publications and presentations, the most notable is a book chapter titled, “Engaging your Global Social Media Audience: A Framework for E-Retailers” (2016) and serves as the President Elect for the Marketing Management Association (MMA). 

In 2017, she empowered a group of campus students to start the American Marketing Association (AMA) at SNHU and currently serves as the faculty advisor. Most notably, Dr. Samii and a team created the inaugural SNHU Business of Mindfulness Conference. The event attracted over 200 people from across all divisions of SNHU. Dr. Samii continues to actively promote mindfulness across Southern New Hampshire University. 

Elizabeth Sheehan

Dr. Elizabeth Sheehan

Professor (Sport Management)

Beth joined SNHU in 2005 as an instructor of Sport Management and is now a professor of Sport Management and the director of center for teaching and learning. She has also served as the director of college unbound, the center for community engaged learning, and the center for teaching and learning. 

Courses taught include Integrated Leadership & Project Management, Introduction to Sports Management, Sport Event Marketing & Management, Sport Event Sponsorship, Governance and Management of Sport Organizations, and Gender & Sport. Dr. Sheehan received her Bachelor of Arts in Rhetoric and Writing from Mount Saint Mary’s College, Emmitsburg, Maryland, her Master of Science in Sport Management and her Doctor of Philosophy from the University of Massachusetts, Amherst. 

Publications include Sheehan, B., & McDonald, M. (December 2011).  An examination into the impact of an experience-based course on students’ emotional competency development. Sport Management Education Journal, 5(1), 49-75., and McDonald, M., Spence, K., & Sheehan, B. (2011). Classroom-As-Organization: An Integral Approach. Journal of Integral Theory and Practice, 6(2), 67-81. Ross, R. & Sheehan, B. (January, 2014). Integrating Experiential Education into the Curriculum. In, Hesser, G. (Ed.), Strengthening Experiential Education: A New Era. Mount Royal, NJ: National Society for Experiential Education.

Conference Presentations include:

  • Snyder, K., & Sheehan, B. (2019). “Teaching Distributive Justice Through Extended Role Play.” Paper presented at the annual meeting of the North American Society for Sport Management (NASSM), New Orleans, LA.
  • Sheehan, B. (2017). “Mapping Experiential Components: Examining experiential learning across curriculum.” Paper presented at the annual meeting of the National Society for Experiential Education (NSEE), St. Petersburg, FL.
  • Koustas, S., Bard, A., Blais, C., Losapio, S., Normand, J., & Sheehan, B. (2017). “Inspiring Confidence in Practicing NSEE’s Eight Principles of Good Practice at a University Campus.” Paper presented at the annual meeting of the National Society for Experiential Education (NSEE), St. Petersburg, FL. 
  • Blais, C., & Sheehan, B. (2015). “Putting Students in the Driver’s Seat: Using essential questions to foster integrative learning.” Paper presented at the annual Scholarship of Teaching and Learning Commons Conference, Savannah, GA. 
  • McDonald, M., Spence, K., & Sheehan, B. (July 2010). “Classroom-as-Organization: An Integral Approach” Paper presented at the bi-annual meeting of the Integral Theory Conference (ITC), Pleasant Hill, CA.

Dr. Sheehan serves as a member of SNHU’s General Education Advisory Board, Experiential Education Committee, and School of Business Promotion Committee and her professional service includes manuscript reviewer for the Journal of Management Education, Academy of Management Education and Learning Journal, and the Journal of Experiential Education. Dr. Sheehan is a member of the National Society for Experiential Education (NSEE), Management & Organizational Behavior Teaching Society, and the North American Association for Sport Management.

Kevin Snyder

Dr. Kevin Snyder

Associate Professor (Sport Management)

An assistant professor of Sport Management, Kevin Snyder received his Bachelor of Science in Accounting and Information Systems from Virginia Polytechnic Institute and State University (Virginia Tech), his Master of Business Administration from University of Oregon and recently finished the doctoral program in Philosophy in Management at University of Massachusetts-Amherst. Snyder's interests continue throughout sport management and business strategy in innovation and knowledge services.

Snyder has numerous lectures and research in progress. Conferences include McKelvey, S, Sutton, W. and Snyder, K. (2011). Analysis of the interaction between sales and marketing departments in a professional team setting, Sport Marketing Association, Houston, TX. Snyder has multiple publications; his books include Mills, P.K. and Snyder, K. (2010). Knowledge Services Management: Organizing Around Internal Markets, 2010, Springer: New York, NY.

Snyder has worked on consulting projects with ESPN, EA Sports, National Hockey League and the ING New York City Marathon.

Susan Torrey

Dr. Susan Torrey

Professor (Hospitality)

Susan Torrey is a professor of Hospitality Business. Dr. Torrey received her Doctor of Arts in Leadership from Franklin Pierce University. Dr. Torrey received her Bachelor of Science in Organizational Behavior and her Master of Science in Organizational Behavior from Lesley College and her Associate of Science in Hotel, Restaurant Management, and Tourism from Endicott College.

She was nominated for SNHU's Excellence in Teaching award in 2004 and 2010 and was awarded Teacher of the Year, Manchester School of Technology in 1993.

Dr. Torrey serves as the Student Advisor for Eta Sigma Delta.

Research in progress includes "Restaurant Sustainability: Discovering best practices amongst foodservice operations regarding the triple bottom line; social, environmental and economic sustainability."