Last Updated: August 27, 2020
Children's Online Privacy Protection
Our Sites are not intended for use by any individuals under 13 years of age. If you are a minor between the ages of 13 and 18, you may use our Sites only in conjunction with your parent, legal guardian or other responsible adult. Any other use by minors is strictly prohibited.
What We Collect and Why
As an educational institution and employer, SNHU maintains records for our past, present and prospective students and employees. SNHU also has business relationships with community, educational and workplace partners and, as such, maintains records for the individuals we work with through those partnerships. Information, including personal information, is collected by SNHU in a variety of ways at different points in an individual’s interaction with the institution for many different purposes. The following sections describe in more detail the types of information we hold, and how we may collect and use that information.
Types of Information We Hold
The information collected, stored and processed by SNHU may include:
- Your contact information (e.g. name, personal or work mailing address, email address, phone number, employer and job title) and other types of personal information, including sensitive personal information, used to process requests and applications relating to admission, financial aid, employment, partnerships, study abroad or other SNHU programs and services (e.g. birth date, age, gender, sex, state or federal ID numbers, race, marital status, military status, parental and dependent information, educational history, employment history, professional certifications, passport and visa information, medical history information, insurance, tax and income information)
- Records of your communications with SNHU (e.g. your IP address, login/logout dates, email open dates, email clicks, web traffic, contact preferences, student contact history, chat communications and information from feedback surveys)
- Technical information about your visit to or use of our Sites, (e.g. site analytics, browser information, referring URL’s, pages accessed, time and date accessed, operating system used, Google Analytics ID, other tracking data, session count, user count, and device type)
- Marketing information such as prospective student and partner leads, current interests and preferences (contact preferences, settings, etc.), your likeness and photo
- Records pertaining to your time at SNHU and your continuing affiliations with SNHU (e.g. records of student work submitted through our learning management system and other academic records, financial aid records, athletic eligibility records, housing information, records of participation in academic organizations, disciplinary records, employment records and alumni and donor records)
The above list is not exhaustive but we hope it will help you better understand the general types of information we collect. The exact information we collect, store and process about you will depend on your relationship with us. Not all types of information are collected on all individuals.
How We Collect Your Information
We generally collect information two ways, (1) when you voluntarily provide it to us, and (2) automatically when you visit or use our Sites.
You voluntarily provide information to us when you choose to use the webforms, electronic applications, chat functions and other online communication tools available through our Sites, and when you choose to disclose information through your interactions with our student advisors, admission and financial aid personnel and other authorized SNHU representatives conducting university business.
Automatic Collection through Cookies and Other Technologies
- Strictly necessary cookies required for the operation of our Sites.
- Performance and functionality cookies that enhance the performance and functionality of our Sites and services, enable us to remember you and personalize content.
- Analytics and advertising cookies that allow us to understand the effectiveness of our marketing and make our advertising more relevant to you and your interests.
Web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) are electronic files (code) that permit us, for example, to count users who have visited certain pages and for other related website statistics (for example, understanding the popularity of certain website content).
- the Network Advertising Initiative opt-out page
- the Digital Advertising Alliance’s opt-out page
- the YourOnlineChoices page for your location
- the Digital Advertising Alliance of Canada’s opt-out page
When you interact with any SNHU page or account on a social media platform, such as Facebook, Twitter, Instagram, LinkedIn, Tumblr, YouTube, or Pinterest, when you use a third-party platform’s social login to our properties, or when you use webforms on those platforms, we may collect the public information that you make available on those platforms in accordance with those platforms’ respective policies. In addition, we sometimes collect personal information about you from third party sources such as our service providers and partners that have obtained your personal information through their own data collection practices (for example, if you sign up directly with that third party for their service). Some third parties that provide information to us may also share your information with other parties. Please be sure to read these parties’ respective privacy policies to understand their data collection practices, including how they may use the information they collect from you and your options to manage the data that is shared by them.
To the extent permitted by applicable law, we may use, process, transfer and store information about individuals in an anonymous (or pseudonymous) and aggregated manner. We may combine personal information with other information collected online and offline, including information from third party sources. We may also use information in other ways with consent. By using our Sites and services, you agree that we are licensed to collect, use, share and store anonymized (or pseudonymised) aggregated data collected through our Sites and services for benchmarking, analytics, research, reporting, machine learning and other business purposes.
To the extent permitted by applicable law, we may collect data in an automated manner and make automated decisions, including machine learning algorithms, about individual users of SNHU educational programs, our Sites and services in order to provide or optimize our offerings, for security and analytics purposes and for other lawful purposes.
How We Use the Information We Collect
Broadly speaking, your personal information will be used by us for the purpose of contacting you regarding information that you have requested, in conjunction with aggregated information and cookies, and/or for improving our education and other services, our marketing, and our Sites. We may store your information for the purpose of communicating with you about the educational programs and services offered by our university and send you updates if and when they become available. We also use the information we collect for purposes of administering our educational programs and conducting other university business, to provide services to our students, partners and employees, and to make other products and services available to individuals within the SNHU community. Occasionally, we may also use the information we collect to notify you about important changes to our Sites or services, new services, educational programs and related offers we think you will find valuable.
Some more specific examples of how we may use your information include:
- Providing services to our students such as evaluating applications for admission, financial aid or student-employment, completing course registrations, enrolling you in academic groups or other programs, collecting tuition payments, facilitating study abroad, providing parking passes and permits, facilitating your requests for IT support, to carry out your requests to affiliate with our community or workplace partners and to deliver our online training and educational programs.
- Providing services to our alumni such as mailing alumni news, information, invitations and surveys, sending donation and engagement solicitations, reviewing web traffic and click-throughs on email to provide engagement statistics.
- Providing you with service or safety alerts or announcements.
- Evaluating applications for employment and providing employee onboarding and other employment related services such as payroll services, benefits enrollment, technical support, and employee training.
- Marketing uses such as targeted advertising via social media and other digital channels, audience classification and creation, sharing social content, tracking leads for analytics and communications purposes, conducting market research, surveys, and similar inquiries to help us understand trends and needs of our users, and offering newsletters, articles, event invitations and other information that we believe may interest you.
- Preventing, investigating, or providing notice of fraud, unlawful or criminal activity, or unauthorized access to or use of personal information, our website or data systems, investigating or resolving inquiries initiated by current or prospective students, to meet our legal obligations, to serve the public interest or public health, and for other lawful purposes.
Legitimate Interests for Processing Personal Information
Most of SNHU’s collection and processing of personal information will fall under one or more of the following categories, depending on your relationship (past and present) with SNHU:
- Processing is necessary for the purposes of the legitimate interests pursued by SNHU, such as providing, improving and customizing our educational offerings, administering our operations, maintaining relationships with and fostering connections among SNHU community members, exploring ways to develop and grow our operations, enhancing protection against fraud and security risks, offering attendance at events and other engagement opportunities, understanding how our online platforms are used, etc.
- Processing is necessary for the performance of a contract to which you are party or in order to carry out your requests of us.
- Processing is necessary for compliance with a legal obligation to which SNHU is subject.
- You have given your consent to the processing of your personal information for one or more specific purposes.
There are some instances where the collection and processing of personal information will be pursuant to other lawful bases.
At SNHU, we believe in maintaining a lifelong relationship with our SNHU community members. As such, unless otherwise required by applicable law, we typically will maintain a record for you. To opt-out of marketing related e-mail communications, you can visit our Subscription Center.
Sharing Information with Third Parties
SNHU does not sell personal information to outside parties for their commercial use. However, we may share information with third-parties, including our service providers, partners and affiliates, as follows:
- Payment and donation processing
- Marketing and analytics
- Processing employment applications
- Processing admission applications
- Alumni outreach and engagement
- Event registration and coordination
- Course registration and coordination
- Course evaluations and assessments
- Research insights and analytics
- Human Resources administration
We may share your personal information with our workplace, community and educational partners for the purposes of administering programs and services, such as:
- Cross-registration for courses with other institutions
- Study abroad at foreign universities
- Online education offerings through online platforms
- Partner sponsored trainings and events
- Joint research arrangements with other universities or entities
- Events with clubs and special interest groups
- Partner sponsored tuition reimbursement or discount programs
How We Protect Your Personal Information
To protect personal information from unauthorized access, use and disclosure, SNHU maintains an information security program and employs reasonable and appropriate physical, administrative and technical safeguards. SNHU performs periodic risk assessments of its information security program and prioritizes remediation of identified security vulnerabilities. However, we cannot guarantee that unauthorized access, use or loss will never occur.
Legally Compelled Disclosure
Links to Other Sites
User Generated Content
Accessing our Sites from Outside the U.S.
Additional Rights under the General Data Protection Regulation (“GDPR”)
If you interact with our Sites and services while physically located in the EEA/CH you may have one or more of the following additional rights under the GDPR:
- To request a copy of the “personal data” (as that term is defined under GDPR) we have collected about you by contacting us
- To request that we rectify or delete any of your personal data, subject to the exceptions listed in the GDPR
- To object to the processing of your personal data for direct marketing purposes
- To restrict or limit the ways in which we use your personal data
- To obtain a copy of your personal data in an easily accessible format
- To lodge a complaint with a supervisory authority
Opt-out and Questions
If you no longer wish to receive marketing related email communications from SNHU please visit our Subscription Center.
For other privacy related inquiries, please write to us at:
Southern New Hampshire University
2500 North River Road
Manchester, New Hampshire 03106
Attn: Privacy at SNHU