Business Articles & Stories

Marketing is a dynamic, evolving industry full of opportunities for skilled professionals. But with all of the changes in the industry, is a marketing degree worth it? Learn more about your marketing degree options and the potential for career growth in the field.

The world of marketing is constantly evolving, thanks to changes in technology and subsequent shifts in consumer behavior. The right degree program can equip you to lead marketing efforts through these changes. But is a master's in marketing worth it? Find out what the program is all about.

When Andrew Cyr’s boss recommended he consider taking some accounting courses to add another tool to his toolbox, he turned to Southern New Hampshire University to explore options. He landed on a Graduate Certificate in Accounting, completing his studies online in 2021.

Skilled marketers have to be strategic, and advancing in the field can require strategy, too. But with a well-researched plan of action, you can start building the confidence and qualifications that you'll need to pursue a marketing management position.