Skip to main content
A professionally dressed woman smiles at her coworkers in an office setting.

Digital Marketing Course Online MKT-225 - Digital Marketing

Clock Icon
Register By: January 06 Classes Start: January 08

Gain skills and college credits in just 8 weeks

  • $990 course cost ($330/credit)
  • Upskill and earn college credits
  • 100% online, no set class times
  • Course only 8 weeks long
  • No application fee
  • No SAT/ACT scores required

Online Digital Marketing Course Overview

Looking to get a jumpstart on your Bachelor of Science in Marketing or upskill for your current career? Enrolling in SNHU's MKT-225 - Digital Marketing online course is a great place to start.

It's no secret that digital marketing has revolutionized the world of business. With the continual rise of web and social media, digital marketing skills have become more and more in demand.

In this online digital marketing course, you'll be introduced to the different types of digital marketing channels and business functions using digital marketing technology and tools. You'll also delve into earned, paid and owned media, learning how they intersect. In addition, the course will emphasize development of a digital marketing strategy and its impact on business.

In many SNHU programs, MKT-225 - Digital Marketing is either a required or major elective course. For instance, SNHU's Bachelor of Science (BS) in Marketing, marketing minor and BS in Business Administration with a concentration in Marketing all include the course in their curriculums. MKT-225 - Digital Marketing can also be used as an elective to pursue an Associate of Science (AS) Marketing and many other degrees, creating opportunity to apply this course's learnings beyond traditional business.

You can also take MKT-225 - Digital Marketing as a single online course. There are many benefits to doing this at SNHU, including ease of enrollment, short eight-week terms and 100% online coursework you can access 24/7. Perhaps the most notable benefit is that taking a single online course can be the gateway to wherever you're looking to go next. Whether its transferring credits back to another institution, upskilling for your current role or a potential new one, or testing the waters of a degree program before entering as a student, the opportunities are endless.

For those looking to further their education in digital marketing, SNHU offers an online Bachelor of Science (BS) in Marketing with a concentration in Digital Marketing, and this course could be the very beginning of your journey. The specialized degree provides students an opportunity to study fundamental elements within digital marking, including search engine marketing versus search engine optimization and digital analytics. It also allows students to utilize current technologies to apply what they learn in a simulated environment.


This online digital marketing course provides a broad overview of modern tools and models. Topics will focus on earned, paid and owned media and the intersection of the three.

Over a span of eight weeks, you'll learn several career-focused skills, including how to:

  • Evaluate and select appropriate digital marketing tools and models
  • Apply the marketing mix to identify and support a relevant target market
  • Present information clearly and effectively to others
  • Create visuals using basic graphic design skills

The course will also require the use of different technologies, like PowerPoint and Canva. In particular, Canva will be utilized in the course to create infographics. As an industry-standard and intuitive software, it helps dispel some of the myths associated with the difficulties in designing infographics for use in the digital space.

Where Can a Single Course Take You?

There are lots of advantages to taking a single course. Whether you want to grow in your current career, prepare yourself for a new one, or get one step closer to a college degree, an individual course is a great way to get started.

upskill stairs and arrows

Upskill for Your Career

SNHU courses focus on real-world, career-focused skills that you can use immediately in the workplace, or to help prepare you to advance in the field.


Earn College Credits

Course credits may be transferred to a degree program at SNHU or another university, depending on your university’s transfer policy.

Calendar icon 

Finish in Just 8 Weeks

Not only is a single course low-commitment, but it’s a fast way to gain skills, college credits, and explore what it’s like to take courses at SNHU.

A photo of DR. Michael Newhouse-Bailey

Created by experts with deep industry experience

Dr. Michael Newhouse-Bailey, Associate Dean of Business

“Instructors of this course are marketing professionals who use digital marketing in the field. This includes the creation of infographics, collecting and analyzing data, and proposing solutions that embrace various digital strategies.”

Tuition & Fees

Tuition rates for SNHU's online courses are among the lowest in the nation.

Non-Degree Seeking Coursework Only Course Cost Credits Earned
Online Undergraduate
$990 ($330/credit)

Tuition Rates are subject to change and are reviewed annually.

Please note: Books and materials are not included in the above costs. Federal Financial Aid is not available, but you can use employer tuition benefits or tuition reimbursement if available to you. Contact your employer benefits manager to see if you have funds available, or talk to our admission team to learn about payment options.

Frequently Asked Questions

Related Articles

Lawrence Michael Mazza II in a graduation cap and gown at his SNHU Commencement ceremony.

SNHU Spotlight: Lawrence Michael Mazza II, BA in English Grad

Lawrence Michael Mazza II traveled from Florida to New Hampshire to celebrate earning his bachelor's in English and creative writing. And he was celebrating another accomplishment, too — the start of his new career as a middle school English teacher.
A diverse group of cartoon style people surrounded by thought bubbles full of different communication styles

Types of Communication Styles And How to Identify Them

Everyone has their own communication style. Knowing what these styles look like — and how to identify them — can help you better communicate and work with other people. Learn how to leverage communication styles to communicate successfully across different mediums and cultures.
A laptop on a table in front of a window, with the browser open to The Penmen Review website.

A Place of Belonging for All: More Than A Decade of The Penmen Review

Southern New Hampshire University's online creative writing journal, The Penmen Review, publishes beginners and bestsellers alike. This year marks more than a decade since its inception.