Explore the Types of Business Degrees and See What’s Right for You

Every year, college students across the U.S. choose majors and pursue degrees that best align with their career goals.

Among their options are business degrees, and there are actually a number of different types of business degrees you can pursue. They vary by academic level and by areas of concentration within the overarching field of business.

What Are the Different Types of Business Degrees?

If you're interested in business, you'll find degree opportunities at a variety of levels, depending on where you are on your academic and career journey, said Dr. Jolivette Wallace, associate dean of marketing programs at Southern New Hampshire University (SNHU).

Here are some examples of different types of business degrees:

Associate Degree

An associate degree is typically a 2-year degree and can be an important first step in advancing your career and gaining business skills employers are seeking. An associate in business can also be a stepping stone in your higher education journey.

Pamela Judd '23 earned her associate in business from SNHU. She said she gained confidence during her program and feels that confidence was beneficial in leading to her role managing 30 people. Judd planned to take her associate degree to the next level to earn her bachelor's degree.

"I think I'm 10 courses away from the bachelor's, and I'm going to go the extra little bit."

Some other associate degrees in business include:

• Associate in Accounting
• Associate in Data Analytics
• Associate in Finance
• Associate in Marketing

Bachelor's Degree

A bachelor's degree can take between 3 and 4 years to complete if all program prerequisites are fulfilled, said Wallace. A bachelor's degree in business can provide you with a well-rounded set of critical thinking and problem-solving skills, she noted, and open doors to new career opportunities across differing industries.

"Strengthening your knowledge base is invaluable and sustainable," said Wallace. "A degree in business provides a wide range of career opportunities in diverse industries."

Some bachelor's degrees in business to consider are:

• Bachelor's in Accounting
• Bachelor's in Business Administration
• Bachelor's in Human Resource Management
• Bachelor's in Marketing

Master's Degree

According to the U.S. Bureau of Labor Statistics (BLS), a master's degree can provide opportunities for higher paying jobs and deepen skill sets employers value, which could set you apart in a competitive job market.*

Wallace said master's degrees usually take one or two years of full-time study. Full-time students take two online classes per term at SNHU.

"At the graduate level, the most common degree programs are Master of Science and Master of Business Administration programs," Wallace said.

For Sherayln Hernandez '21' 25MBA, her courses throughout the MBA in Healthcare Management covered scenarios she had seen in her line of work. Still, they taught her to look at them from a higher level, which she said will hopefully prepare her to take on a leadership role in her industry.

"I feel like every course was essential," said Hernandez.

Some other business degrees at the master's level include:

• Master's in Accounting
• Master's in Data Analytics
• Master's in Finance
• Master's in Management
• Master's in Project Management and Operations

If you're looking to go beyond a master's degree, a doctorate may be right for you.

"There are doctoral programs in business ... which are research-oriented and geared towards those pursuing academic or high-level research positions," said Wallace.

Certificates

Another consideration may be business certificates and certifications, offered at undergraduate and graduate levels. These can be credit-bearing academic credentials and often serve as a way to augment your degree in specialized areas of business and expand professional opportunities.

Examples of business certificate areas include:

• Fraud Examiner Graduate Certificate
• Human Resources Management Certificate
• Nonprofit Management Graduate Certificate
• Management Accounting Graduate Certificate
• Supply Chain Management Graduate Certificate

Wallace — who has a PhD in Business focused on applied management and more than 15 years of experience as an entrepreneur and college-level business instructor — said each of these degree levels involves distinct requirements for entry and degree completion.

With many types of business degrees available at all educational levels, it's important to let your interests and career goals drive you toward the one that's for you.

"Sometimes it's not about discovering the perfect degree but rather unveiling the passion that fuels their potential," said Dr. Jessica Rogers, an associate dean of business at SNHU. "A degree is not just a path; (it's) where curiosity meets purpose, and our role as educators is to light the way."

Rogers, who has professional experience in operations management, sales management and marketing — and as a business author, empathizes with her students. As someone who lacked confidence as an undergraduate and had a lot of competing priorities as a graduate student, Rogers said she strives to be the kind of educator she needed.

Which Field is Best for Business?

In addition to different levels of business degrees, there is also a range of distinct areas of concentration within the study of business that you can pursue.

Gary Simmerman, an adjunct faculty member who teaches finance classes at SNHU, said selecting a specific concentration or area of business will allow you to more precisely align your academic work with your unique career goals.

Simmerman, who has an MBA, is a CERTIFIED FINANCIAL PLANNER™ — a professional path supported by SNHU's BS in Finance with a concentration in Financial Planning. Simmerman has over 35 years of experience in the financial services, consulting and pharmaceutical industries, and said students often have a wide range of options from which to choose. Some include:

• Finance and accounting
• Information technology
• International business
• Management and human resource management
• Marketing and entrepreneurship
• Operations and supply chain management

According to Wallace, the specific concentration or specialization a student chooses can impact the level of difficulty and depth of study required. Further, she said the demand for professionals in different areas of business is constantly evolving, driven by factors such as:

• Industry trends
• Economic conditions
• Employer demands
• Global developments
• Geographic needs

“Some areas have consistently shown strong demand due to evolving business landscapes and emerging trends,” Wallace said.

Some of those new and emerging trends that will help shape business and business education, according to Forbes, include things like artificial intelligence (AI), environmental sustainability, remote and distributed work and a heightened emphasis on diversity, equity and inclusion initiatives.

The types of roles that make up the business world are expansive. What's most important to consider as you explore your options is yourself.

"In the landscape of business opportunities, the key to success lies not in finding the 'best' field, but rather in identifying the field that resonates most profoundly with your values, skills and aspirations," Rogers said.

You may also discover roles that span multiple fields, or that your career flows from one area to another — similar to the experience Rogers has had. "Business excellence is not confined to a singular path," she said. "It's a blend of passion, expertise and dedication."

Which Job Has the Highest Salary in Business?

Several factors determine salary and level of success achieved by business graduates, Wallace said. Some of these include:

• Degree level
• Geographic location
• Industry
• Position or job title
• Years of experience

“Additionally, salaries can vary over time based on economic conditions and market trends,” Wallace said. “Some of the business degrees with the highest level of earning potential include the same degrees that happen to be in high demand.”*

You might consider:

• Business administration
• Finance
• Marketing
• International business
• Tech management

“According to BLS, the highest paying business careers are in management and finance,” Simmerman said.* “An MBA or a master’s degree in finance are good alternatives for maximizing income potential.”

In fact, BLS statistics indicate a difference of $297 in median weekly earnings between individuals with a master's degree and those with a bachelor's degree.*

Beyond salary, it's important that the type of role you pursue feels meaningful to you. "The worth of a business degree is not solely measured in terms of earning potential, but in the enrichment of one's analytical acumen and the ability to shape and lead impactful ventures," Rogers said.

Which Business Degree is Best for Me?

Every student’s academic path and career aspirations are unique, and when it comes to determining which area of business is best for you, there are a number of things to consider, Simmerman said. Some of these include:

• Are you currently working in business and looking to advance in your field or move into a different field?
• Are you just beginning your academic journey?
• What are your career goals?
• What degree is most likely to be of benefit for advancing in your field?
• What interests do you have?

These are key considerations if you're thinking about pursuing a business degree and trying to determine what level of degree, and what area of study would be best for you, Simmerman said.

Choosing the right business degree can have a significant impact on your career trajectory, Wallace said.

“This decision should consider what best complements the student’s goals," she said. "Some of the most successful individuals in any industry are able to align career goals with passion/interests.”

Other factors to consider when deciding on a business degree, Wallace said, include:

• Current skills
• Financial capacity and networking opportunities
• Geographic constraints
• Market demands and future trends
• Program reputation, flexibility and diversity

Are Business Degrees Worth It?

Earning a business degree can open a distinctive range of career opportunities across a broad spectrum of industries, Wallace said. Additionally, she said the knowledge and skills gained in business degree programs can be applied in many other professions.

“Many employers value and prefer employees who invest in their own professional development and who are well-versed in analytics, problem-solving and critical thinking skills,” she said.

A business degree is a path that can lead to high-paying careers in fields such as finance, accounting, marketing and human resources, Simmerman said.* Regardless of what career goals you may have within the world of business, he added, it’s important to understand the most effective educational path required to get there.

“A bachelor’s degree may be required for many entry-level positions,” Simmerman said. “Even if not required, it may help set the student apart from other candidates. A master’s degree may be beneficial for advancing into more senior level positions.”

According to the BLS, employment in business and financial occupations between 2023 and 2033 is expected to grow faster than the average of all other occupations, with approximately 963,500 openings projected each year on average.*

The versatility of career opportunities is one of the most empowering aspects of earning a business degree, Wallace said.

“The diverse skill set gained through a business degree allows graduates to adapt to different industries and roles, exploring a wide range of career options in various industries,” she said. “A graduate in marketing can explore careers in advertising, market research, brand management and digital marketing, for example.”

When coupled with years of experience and a track record of success working in the field, a business degree can take you to the highest levels of leadership.

“Additionally, many business professionals advance to leadership positions, such as CEOs, CFOs or business owners, as they gain experience and expertise in their chosen field,” she said.

The bottom line is: If you decide to earn a business degree, the result is more than a diploma at the end. "(A business degree) is an investment in the art of decision-making, strategic thinking and the versatility to navigate the ever-evolving landscapes of commerce," Rogers said.

*Cited job growth projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth. Actual salaries and/or earning potential may be the result of a combination of factors including, but not limited to: years of experience, industry of employment, geographic location, and worker skill.

Cary Jordan is an Iowa-based writer with more than 20 years of writing and editing experience on a wide range of issues related to higher education. Jordan has held administrative and cabinet-level positions at multiple colleges and universities, and his writing has spanned topics related to undergraduate education as well as graduate education in the areas of business, law, medicine and engineering, among others. Connect with him on LinkedIn.