Undergraduate Major Business Administration (BS)

At SNHU, you’ll learn how to solve business challenges by helping organizations manage their finances when you pursue a Bachelor of Science in Business Administration with a concentration in Accounting.

Accounting is one of the nation's fastest-growing professions. Businesses today recognize employees who have sound financial, accounting and management knowledge, as well as language and computer skills. According to the U.S. Bureau of Labor Statistics, the median annual wage for accountants and auditors was $73,560 in May 2020.²

Professionals with adequate accounting knowledge may work with middle and upper management, and in public accounting, where complex financial transactions are analyzed and reported. The accounting concentration may be ideal if you wish to supplement your business administration major with more specialized accounting skills.

Courses may include:

• Professional Communication in Accounting
• Microsoft Excel for Accountants
• Fundamentals of Financial Accounting

The Bachelor of Science in Business Administration with a certification in Aviation Management combines general academic preparation with the development of business management skills and specialized knowledge of aviation. Subject material in this concentration includes airport/airline management, air traffic control and/or aviation operations and management. When graduating from this program you will have skills in communications, quantitative reasoning and critical thinking, as well as an understanding of general business practices and core knowledge of the aviation industry. The degree’s design will prepare you for employment in leadership roles in a variety of aviation-related settings, or for enrollment in an appropriate graduate degree program.

Courses may include:

• Fundamentals of Air Traffic Control
• Aircraft Operations I
• Aircraft Operations II
• Aviation Law

In the information age, data changes everything. Businesses now gain a competitive edge by generating and collecting massive amounts of data on a daily basis - and that amount continues to grow at an exponential rate. The ability to correctly analyze this data and apply the resulting conclusions to real-world business strategies is a highly sought-after skill.

A Bachelor of Science in Business Administration with a concentration in Business Analytics from Southern New Hampshire University will build the skills you need to help businesses grow and compete in a data-driven world. The SNHU faculty will work closely with you to ensure that you have every opportunity for experiential learning. With classes taught by expert professors who care about the success of their students, this business analytics program could help position you for a long and fruitful business career. In fact, according to the U.S. Bureau of Labor Statistics, the median annual wage for management analysts with a few years of experience under their belts was $87,660 in May 2020.²

Courses may include:

• Business Analytics
• Descriptive Analytics
• Management Science through Spreadsheets
• Predictive Analytics

The Bachelor of Science in Business Administration concentration in Entrepreneurship allows students to apply principles and knowledge from various functional areas of business such as accounting, finance, human resources, marketing, and more, within entrepreneurial contexts. Students gain skills that support creating, planning for, and managing small to medium business ventures.

Courses may include:

• Small Business Management
• Entrepreneurship
• Business Plan Preparation

The Bachelor of Science in Business Administration with a concentration in Finance helps you develop the analytical and quantitative skills necessary for corporate and individual financial management. Understanding the nuances of business finance is important for companies across many industries. Graduates from this program may pursue jobs in various financial organizations - including banks and insurance companies - as well as roles in private and public sectors. And, according to the U.S. Bureau of Labor Statistics, financial advisors earned a median annual wage of up to $89,330 in May 2020.²

Courses may include:

• Money and Banking
• Personal Financial Planning
• Corporate Finance

The Bachelor of Science in Business Administration with a concentration in Global Business provides you with the competencies and knowledge to understand the challenges facing managers, and will help you operate successfully in the global environment. This concentration supports both international business and international trade, and covers four distinct areas: global management, trade finance, global marketing and international supply chain management.

In this concentration, you’ll also receive practical information on import and export activities. The campus-based global business concentration can help educationally prepare you for the Certified Global Business Professional (CGBP) exam offered by NASBITE International. Students cannot earn the CGBP certification through SNHU, however, the university is a participant in the CGBP Student Pathway Program, and the content of the concentration aligns with the four primary domains of the exam: global business management, global marketing, supply chain management and trade finance.

Please note that completion of the global business concentration does not guarantee certification. You must successfully pass the Certified Global Business Professional exam offered by NASBITE.

Courses may include:

• Trade Finance
• International Management
• Importing & Exporting in International Trade

Rooted in a global perspective, the Bachelor of Science in Business Administration with a concentration in Hospitality Business will provide you with a broad foundation in hospitality, sustainability, leadership and operations.

The hospitality world is always changing, especially now, and this concentration will prepare you to enter an always-evolving industry. This concentration incorporates knowledge regarding the planet, people, profit, ethics and equity of the hospitality world. In this concentration, you will learn from faculty experts who bring with them specialized knowledge and experience across various sectors of the industry. You will also have opportunities to expand your network through experiential learning and real-world client engagements.

The curriculum for this program will help you master the technical foundations of the industry while developing essential leadership and management skills.

Courses may include:

• Geography of Global Cultures
• Introduction to Commercial Food Production
• Rooms Division Management

Most businesses depend on technology, and knowing which systems to invest in and how to use them effectively is key in this fast-paced, competitive landscape. When you pursue a Bachelor of Science in Business Administration with a concentration in Management Information Systems, you can learn how to analyze and communicate information system solutions that optimize business operations.

With your management information systems degree from SNHU, you’re in a great position to begin an internship or career in management information systems. SNHU faculty, alumni and our career development staff can help connect you with experiential learning opportunities that prepare you to enter the business world.

Typically, candidates in this field will need a bachelor’s degree and related work experience. Many computer and information systems managers also have a graduate degree. According to the U.S. Bureau of Labor Statistics, people in this field, depending on degree level, made a median annual wage of $151,150 in May 2020. ²

Courses may include:

• Applied Data Structure and Database
• Information System Requirements and Design
• Business Systems Applications

Marketing is the driving force of business and organizational success. When you pursue a Bachelor of Science in Business Administration with a concentration in Marketing, you'll learn how to implement innovative marketing and business strategies that help grow companies. Earning a marketing-focused business degree can help prepare you for a variety of careers in the dynamic, creative, results-oriented field of marketing. Whether you’re looking to work in the world of advertising at a large agency, or as a brand manager at a smaller company, a degree in marketing could be just the tool you need to succeed.

Marketing is an up and coming degree endeavor considering the BLS reports that this area of work is projected to grow 6% from 2019 to 2029, faster than the average for all occupations. Not to mention, depending on level of experience, the median annual wage for advertising, marketing and promotions managers was $133,460 in May 2020. ²

Courses may include:

• Social Media & Marketing Communications
• Marketing Research
• Consumer Behavior

If you have a knack for organizational skills and keeping track of important details that help things run more smoothly, a Bachelor of Science in Business Administration with a concentration in Operations and Project Management could be for you. This concentration provides a comprehensive overview of what business operations entails, including planning, coordinating use of materials, budgets, timelines and more. You’ll gain exposure to managing day-to-day operations as well as planning and executing a variety of projects in service and manufacturing firms.

Courses may include:

• Supply Chain Management
• Project Management
• Six Sigma Quality Management

According to the Sales Education Foundation (SEF), more than 50% of business graduates enter a sales role upon graduation, and sales courses can make a big difference in future employment opportunities.² Good thing SNHU’s Bachelor of Science in Business Administration with a concentration in Professional Sales has been recognized as a top 100 sales program in the country. Here, you’ll have the opportunity to learn from professionals with real-world experience, participate in peer coaching, experience a sales management simulation to make real-world sales team leadership decisions and even participate in a local, national or international sales competition.

Courses may include:

• Professional Selling
• Advanced Professional Selling
• Business Analytics
• Business Systems Applications

With SNHU's Bachelor of Science in Business Administration with a concentration in Sport Management, you can take your passion for sports and turn it into an exciting career with endless possibilities. The sports market is always in search of well-trained professional managers. In fact, employment of entertainment and sports occupations is projected to grow 7% from 2019 to 2029, which is faster than the average for all occupations.²

That’s why majoring in business administration with a focus on sport management can help set you up for success. This program is ideal for those who want to maximize transfer credits, switch to business from another discipline, or supplement a technical degree or background with an undergraduate degree in business. By adding a specialized sport management concentration to your business major, you can pursue your passion while giving yourself a competitive edge for entry-level sports jobs upon graduation.

Courses may include:

• Introduction to Sport Management
• Sport Marketing
• Sport, Society and Ethics

¹ Sales Education Foundation, Professional Sales Education, 2012-2021, on the Internet at https://salesfoundation.org/who-we-serve/universities/ (viewed April 12, 2021)

² Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, on the internet, at:

• https://www.bls.gov/ooh/business-and-financial/accountants-and-auditors.htm (viewed April 12, 2021)
• https://www.bls.gov/ooh/business-and-financial/management-analysts.htm (viewed April 12, 2021)
• https://www.bls.gov/ooh/business-and-financial/personal-financial-advisors.htm (viewed April 12, 2021)
• https://www.bls.gov/ooh/management/computer-and-information-systems-managers.htm (viewed April 12, 2021)
• https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm (viewed April 12, 2021)
• https://www.bls.gov/ooh/entertainment-and-sports/home.htm (viewed April 12, 2021)

Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.