There will always be something "new" about new media, which is why it's so critical for anyone working in communications to stay current. The Master of Arts in Communication with a concentration in New Media degree at Southern New Hampshire University prepares you to harness rapidly evolving media technologies and stay on top in your profession. You'll learn effective strategies for collaborating with others in and outside of your field, how to write persuasively across all media channels, and how to understand why some products and ideas take off while others fall flat.
The master's in communication with a new media and marketing concentration is designed to keep you at the forefront of new media technologies. Current new media and marketing professionals, or those seeking to explore these expanding fields, can advance their careers with the knowledge and skills they’ll gain from courses like Communication with Media Technology, Pen to Platform, Digital Tools and Teams, and New Media Campaign Design & Marketing.
As a private, nonprofit university, SNHU has one mission – to help you see yourself succeed. The benefits of earning your master's in communication online at SNHU include:
Acceptance decisions are made on a rolling basis throughout the year for our 5 graduate terms. You can apply at any time and get a decision within days of submitting all required materials. To apply, simply contact an admission counselor, who can help you explore financial options. Your counselor can also walk you through the application process, which involves completing a graduate application ($40 fee) and providing undergraduate transcripts.
Candidates must also submit a personal statement. Students with an undergraduate GPA below 2.75 are eligible for provisional acceptance. Based on your educational background, some Master of Arts provisional students may be required to take SNHU 501 – Introduction to Graduate Studies – which will provide students with the scholarly tools to be successful in their Master of Arts program of study.
Professionals with high-level communication skills are always in demand. In some cases, demand is particularly high. In fields, such as public relations (10% growth), advertising, promotions and marketing management (9%), technical writing (11%) and market research analysis (23%), the U.S. Bureau of Labor Statistics projects high growth through 2026.* The concentration in new media and marketing can also help position you for such roles as:
The new media and marketing concentration consists of seven core courses, a capstone course and four specialized courses, all taught by experienced faculty with hands-on, real-world expertise. In the final capstone course, you'll use what you've learned to strategize and execute a real-life new media communication campaign.
Total Credits: 36
Tuition rates for SNHU's online degree programs are among the lowest in the nation. We offer a 25% tuition discount for U.S. service members, both full and part time, and the spouses of those on active duty.
*Tuition Rates are subject to change and are reviewed Annually.
$40 Application Fee, $150 Graduation Fee, Course Materials ($ varies by course)
Southern New Hampshire University is a private, nonprofit institution accredited by the New England Commission of Higher Education (NECHE) as well as several other accrediting bodies.